Test Blogs Toolbox

Tag: best explainer videos

  • Top 15 Ninety-Second Explainer Videos for Business

    Do explainer videos work? Yes, like magic, as long as thoughts and creativity while making them are engaging and targeted. It is a known fact that videos for business can result  exponentially when compared to other forms of marketing or branding efforts. We already touched upon some of the benefits of business explainer videos and our favourites in terms of the best b2b explainer videos.

    Here’s taking it a step ahead with the top 90-second explainer videos that we think cut the clutter.

    Why create explainer videos?

    1. Introduction Introduction of b2b explainer videos

    You want to introduce yourself, your business, brand, capabilities, services or products in the market.

    2. Explanation of b2b explainer videos

    You wish to suggest an existing problem to your target group and devise the best possible solution that aligns with the business offerings. Business explainer videos are a great way to communicate these solutions effectively.

    3. Problem-solving of b2b explainer videos

    You want the video to explain how an idea can help solve specific problems for your client’s customers.

    So, you have your heart set on creating an explainer video. The next question is – how long should an explainer video be?

    Why opt for a 90-second explainer video?

    Well, short and sweet is the way to go in this evolving ecosystem of business marketing. Thanks to the ever-reducing attention spans of people and the unwillingness to skim through lots of text or visual content, a well-crafted 90-second explainer video that delivers the message in less than a minute and a half can work like a charm for your business. While the length of the video would largely depend upon how much you want to say through it, it is best to choose 90 seconds as the length – since it is neither too long, nor too short.

    On that note, we have handpicked some of the best b2b explainer videos that did what they were supposed to do – to perfection.

    15 of best 90-second animated explainer videos for business

    We have shortlisted our favourite 90-second explainer videos below, along with reasons why we think they are so good. Read on!

    1. Zendesk Overview (Zendesk Software Explainer Video)

    This ebusiness explainer video introduces a customer service software using a fine blend of live action and graphics. The animation used in the video is clean and simple, aided by shots of real people merged seamlessly with the graphics.

    The screen demo helps the viewer to understand the working of the software and the unobtrusive-yet-catchy background score ensures that the narrative moves forward. The best thing about this video is that it connects with the viewer not just on a business level, but on a human level too.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    2. What is Vibe-It? (B2B Explainer Video)

    This 90-second explainer video takes the problem:solution approach, presenting the problem right at the beginning. It then introduces the product, explains its features and USPs. The engaging visuals, voiceover, modern animation and vibrant colours used in the video add to its enthusiastic vibe.

    The video ends with a strong call-to-action. In Chris Zachary’s own words, “We wanted to explain the company and its revolutionary enterprise feedback software solutions.”

    The mission behind this b2b explainer video was to:
    – Communicate the solution clearly, simply, and beautifully
    – Attract investors
    – Create an informative visual face to the solution.

    The b2b explainer video manages to do all these things without breaking a sweat!

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    3. Spotify Montage – Digital Music Service (B2C Explainer Video)

    It’s not like Spotify needs to introduce itself to the world—it is already a raging hit amongst Apple users. So, the creators of this business explainer video decided to establish Spotify’s vibe with shapes, patterns, playful animation, bright colours, and, of course, vibrant music.

    It eventually goes on to cover some of its important features. The young and energetic visuals strike a chord almost immediately and it is no surprise that the company says its subscription numbers shot up big time after this 90-second explainer video campaign.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    4. Introducing the Lemonade App

    Here is another business explainer video that demonstrates the capabilities of the product (in this case, an app) by showing it in action on the screen. The run-through or demo-type explainer video takes a step-wise approach, breaking it down for first-time viewers and giving them small nuggets to understand how the app works.

    The flowing animation ensures steady progress. An interesting aspect of this video is the smart usage of white space, a.k.a. negative space—it makes the visuals look clean and easy on the eye. This technique is also a hallmark of the best b2b explainer videos, where clarity and visual appeal are paramount. This is an example of how 90-second explainer videos can effectively convey information for those looking for concise content.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    5. Sevenly: Infographic Animation

    A novel concept explained in simple words within few seconds – that is exactly what you would like your explainer video to do for you, isn’t it? This animated infographic-type explainer video works well because of its well-drafted script (content and voiceover). The minimalistic and uncluttered design and visuals work hand-in-hand with the voiceover.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    6. Flazingo Animation – Your Complete Hiring System

    Here is an animated explainer that pitches an idea, reaches out to its target group and touches upon their key pain points by using great content and visuals. The working of the system is explained using modern animation techniques and graphics. It lets the viewer soak in the concept before stating the USPs and benefits for the user – all of it in less than a minute and a half!

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    7. Visual Recognition Technology

    A futuristic concept (that doesn’t seem to be too far away from now) called for a video that did justice to the idea being explained. This explainer video does complete justice to the novel concept (AI and visual recognition) by using smart and dynamic illustrations. The modernistic style of animation works well to explain the idea and get the viewer involved.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    8. Thor Token / Brand Film

    Another explainer video that flows fluidly and seamlessly from one frame to another, this one makes use of simplistic and recognizable shapes and icons throughout its duration to state the problem, introduce the blockchain solution and talk about its features and benefits.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    9. What is Google Voice?

    They say voice is the future of mobile phone technology and this Google Voice explainer video puts things into perspective with hand-drawn illustrations that are animated smartly.

    Simple, short and easy to comprehend, the video takes the tried and tested problem: solution approach. And while it explains the concept perfectly, the best part about this 90-second explainer video is that it does not try too hard to SELL the concept.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    10. What is Parse?

    Knowing your audience is extremely important when you talk about creating an business explainer video that reaches out to them and connects with them. The Parse explainer video talks to app creators and coders in a language that they understand and can relate to.

    The visuals help on this front by using elements like grids and building blocks – getting the viewer involved right from the first second. The video is structured well regarding the introduction, problem statement, and solution, making it one of the best B2B explainer videos for its target audience. Whether you’re looking for 90-second explainer videos or something longer, focusing on these aspects ensures that the content resonates effectively.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    11. What is Bitcoin?

    Perhaps the most-watched Bitcoin introduction video ever, this 90-second explainer video elucidates how Bitcoin works and why this paradigm shifting technology is important. The graphic elements and pop-up style of animation have been used well here.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    12. The Amazing ZenCash Demo

    Hand-drawn illustrations or animation look and feel real and relatable. This business explainer video expertly uses this style. It states the problem right at the beginning before explaining how the solution can help solve it for the audience. For companies looking for the best b2b explainer videos, this 90-second explainer video is an excellent choice, offering a concise and engaging overview.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    13. Personal Finance Management with Mint

    By far one of our favorite b2b explainer videos, the Mint video provides a step-wise explanation of how the solution works. The upbeat background score adds to the progression of the video and makes the animation feel more effective.

    While the colors, animation, and voiceover make the video great, we like it because it is unlike typical business explainer videos. The video not only explains what Mint is about but also demonstrates how it works and why one should choose it – thus making it one of the best b2b explainer videos we’ve seen. This 90-second explainer video is a complete package, showcasing the product effectively and engagingly.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    14. Zip Schedules Explainer Video

    The only video in our top 15 picks that uses a central character well to explain a product or idea, the Zip Schedules business explainer video is fantastic for many reasons. The character “Tom” is shown going through his problems, making it relatable for the target group.

    The animation style is simple yet very effective. The slightly humorous approach, combined with everyday issues that managers face, makes this one of the best b2b explainer videos available. If you’re looking for impactful 90-second explainer videos, this example stands out as a prime choice.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    15. Introduction to Traveloka App

    A colourful b2b explainer video that utilizes the power of animation and graphics to the fullest, this one is a winner. It not only manages to explain the app’s features in less than 1 minute and 35 seconds, but also makes a massive impact on the viewers, getting them interested in the product and the concept of hassle-free travel. The bright and friendly visuals are well used and ably supported by an effective VO and music.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    What do you wish to achieve through your 90-second explainer video?

    You must define the goal of your animated corporate video before you outsource the video creation process to an explainer video company.

    • Views?
    • Clicks?
    • Inquiries?
    • Conversions?
    • Sales?
    • Brand awareness?

    Whatever your objective is, it needs to be mapped with the subject you are dealing with and the type of explainer video you should invest in. The next question is – which company should you go to?

    Whether you need a full-fledged business explainer video campaign or a single 90-second explainer video for your brand, product, or service, there are several things to consider before choosing a production company. For the best B2B explainer videos or a standout animated corporate video, make sure to evaluate the company’s experience and portfolio to ensure they align with your goals.

    Top things to consider while choosing an explainer video company

    1. History – Check out the company’s portfolio, projects and past work pages on their website. Their past record in creating explainer videos will give you a fair idea about their quality of work and clientele.

    2. Capability – Ask questions about the team, artists, technicians and people who would be working on your project. Ask questions about the software they use, the setup they have, etc. The longer a company has been in the explainer video market, the more experience and expertise they are likely to have.

    3. Pricing – The pricing of explainer videos may differ from company to company and would also vary depending on the type and length of video you require. Ask the company or studio for a proper quote according to the type of video.

    4. Delivery – How much time does it take to create a 90-second explainer video? Is the explainer video creation company capable enough to deliver a high-quality video in a short turnaround?

    Once you have satisfactory answers to all of the above questions, work out a plan to craft a custom explainer video for your needs and involve yourself in the process so you know how your video is turning out. Toolbox Studio is amongst the most sought-after explainer video production studios in Asia, North America, Australia, and Europe. Whether you’re looking for the best b2b explainer videos or need a concise 90-second explainer video, our expertise in creating engaging animated corporate videos ensures your message is delivered effectively.

  • Top 15 Explainer Videos for Business

    When it comes to explanatory videos or explainer videos for business and the value they bring to the table, it can’t be subject of debate that companies of all shapes and sizes have tasted success when they harnessed the power of animated explainers to get the message across.

    What Are Explainer Videos and Why Are They Effective?

    In an era driven by audiences wanting fresh content, innovative ideas and visuals, videos that club these three elements work like a charm. Wondering what an explainer video is? An explainer video, in simple words, is a short AV that communicates a concept, idea, product, service or brand message using animation, graphics, text content and voiceover and music. The might of a well-crafted creative business explainer video for business cannot be understated – explainer videos are very effective. If you have closely followed the Toolbox Studio blog, you will know that we actively advocate this medium of communication not only because of our expertise in creating effective business explainer videos, but also because we understand different businesses, industries and target groups and acknowledge the fact that an explainer can well and truly serve any and every purpose of communication – whether it is spreading brand awareness, social messages, product or service promotion, process demonstration, prototype demo, CSR content or anything else.

    We thought you might want to take a look at some of the best explainer videos available. This article has handpicked some of our top favourites from different industry segments in this article. Read on!

    15 Examples of the Best Business Explainer Video

    Introducing Office 365 Business!

    Let’s begin with Microsoft’s short-yet-effective explainer or product explanation video introducing the viewer to Office 365 Business. This crisp video for businesses is aimed at educating the audience about the USPs and functionality of the IT offering and does so with great aplomb. The brilliant usage of geometric shapes and bright colours helps give the video a stylish look, while at the same time giving it a global appeal.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    What is Artificial Intelligence (or Machine Learning)?

    Another great video from the technology space is HubSpot, which puts forth a complex idea and demystifies it in a way a layman can understand. Using hypnotic animations with a futuristic feel, the video is accessible to the eye. The attractive character design and intelligent use of gradients make for a beautiful viewing experience.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

    Ecodo LED Lightbulb Explainer Video

    How could we not have a product explainer video for business on this list! The Ecodo LED Lightbulb product explainer video serves its purpose to perfection. While the creative animation leverages smart graphics and engaging subtle effects to its benefit, what really takes the cake is the fact that the script has substance. The video has been thoughtfully crafted in order to help the audience see the product’s benefits and efficiency by using comparative analysis. Moreover, although the product explainer video for startups is short, each USP of the product is given due importance and adequate screen time, giving the viewer enough time to digest what is being said. This is one of the best product explainer videos you will encounter.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Mercedes, Animated explainer video

    Explainer videos are all the rage in the Automobile industry. This first-rate animated explainer does its job beautifully and without much fuss by bringing to the fore not only what the service is all about, but also demonstrating exactly how it works. Short, simple and striking, the audio-visual treat not only employs 2D animation to good effect, but also brings out the trust factor and brand values that the target audience cares about.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Connected Cars in the Internet of Things Explained in 101 Seconds

    Coming back to the Technology space, here’s another example of a fantastic tech explainer video that delivers on its promise to explain a very complex subject in just 101 seconds. IoT can be mind-boggling for most people who are unfamiliar with the topic, but this tech explainer video makes use of relatable, everyday situations to describe its application in our lives. The fluidic and eye-catching animation along with a creative use of colours makes it a joy to watch.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Housal Explainer Video

    At Toolbox Studio, we have always believed that any visual production should have a strong story to build upon. This explainer video that we created for a Phillipines based Real Estate technology client takes this belief a step further and uses storytelling as a key tool along with dynamic animation and clean graphics. What this does is that it helps catch and hold the viewer’s attention right till the end. The writing is crisp and the video hits the right pain points by taking a problem-solution approach.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Ola Australia | Partners Onboarding Process

    Explaining a process, no matter how simple or complex it is, is pretty difficult, especially when you do not have a direct audience. Explainer videos enable businesses to break processes down step by step and reach the audience correctly. This process video begins with the benefits, telling the viewers what is in it. The video wins hands down because it provides an actual process walkthrough on the screen. Finding just the right pace and sticking to the point works well in this case, making it easy for the audience to understand the onboarding process.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Airbnb Introduces the Bélo: The Story of a Symbol of Belonging | Airbnb

    While Hospitality as a sector has often relied on animation as the primary tool to reach out to audiences for business or partnerships, what differentiates this heart-warming business explainer video is the story that it weaves around the central theme – a sense of belonging. Without using characters or voiceover, this lovely video binds together a unique idea with slick animation and storytelling. The feel-good factor in the video is so high that the lack of VO or the fact that the makers are trying to ‘sell’ an idea completely takes a backseat while watching it.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Renewable Energy Explained in 2 1/2 Minutes

    Another explainer video for business that our in-house experts rate very highly is this Industrial animation video that explains the concept of renewable energy in a very short span of time. While the AV is educational and informative in nature, what really works well in this case is that the viewer’s interest and attention is captured for the entirety of the video. The ‘food for thought’ approach, clubbed together with clean 2D animation and a good voiceover contributes vastly to helping this video feature in our Top 15 list.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Explainer Video for Agile Industrial

    The ‘fear’ factor works exceptionally well in advertising and marketing. From a target audience point of view, this industrial explainer video capitalises on stating the potential downfalls of not adapting to technological changes in the industry. The animated explainer video for business is split into two halves very subtly. The first part states the problems and the related pitfalls. In contrast, the second half jumps to the rescue by describing the solution and highlighting Agile Industrial’s USPs

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Introduction to Ellesmere College – Animation Video

    The education sector, too, has jumped onto the explainer video for business bandwagon and is gaining excellent results. This video is one of our top picks because it has been crafted very cleverly, giving equal weightage to what the college wants to say and what prospective students want to hear. Instead of only ranting about the fantastic college, the video speaks directly to prospects and touches upon every possible factor a student or parent might consider when choosing an institute. The beauty of the video also lies in the fact that every frame is distinctly different, and the use of colours is absolutely on point and in sync with what is being said, thus adding more value to the overall video.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Hibernia College Explainer Video

    This one takes a very different approach because it targets a different set of audiences (presumably older). Using minimalistic, simple and relatable animation and graphic elements, the explainer video for a startup an educational establishment stays true to what the college offers. It demonstrates the critical takeaways in less than 80 seconds.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    Swiggy presents StatEATstics | How India ate in 2017

    The New Year video encapsulated not only Swiggy’s growth as a giant in the food delivery industry but also did so in style. Unique in everything – the relaxed and fluid animation, the effective female voiceover, the creative combination of natural images and dynamic graphical elements, and how the entire video unfolds. There are multiple references to modern pop culture and things that young Indian audiences can relate to. With an almost game-like style of animation and storytelling, the background score does complete justice to the creator’s approach. While the video speaks about critical statistics related to food ordering, consumption and feedback via Swiggy’s service, the funny lines make these stats more attractive than they are! Kudos to Swiggy for serving up a video that is fresh and crisp.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    AI and robotics in the New Health era

    The objective of any explainer video is to get the message across effectively, creatively and within the least possible amount of time. This healthcare explainer video wins on all three counts and by massive margins, too. The very concept of incorporating Artificial Intelligence and Robotics in the world of healthcare is pretty complicated to put forth, but neat writing, a well-paced voiceover and adequate weightage to each point in the video makes it possible for PwC to get the message across. The robot-like characters and futuristic animation plays a subtle-yet-important role in hammering the point and the warm colours make it difficult for the viewer to take their eyes off the screen. A job well done!

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    How new entrants could impact healthcare systems globally

    Another PwC video that makes our list is this healthcare animated explainer video, for the simple reason that the way content is presented in these 169 seconds is something that other businesses can learn from. While the subject of the video could have made for a nice and lengthy blog article or research paper, they chose to take the explainer video route and did so successfully. Credit to the concise and smart scripting that the voiceover is based on, along with visual elements that complement it. In terms of the visual treatment, the animation is very contemporary and sleek. The transitions throughout the video are excellent in the way they help move from one frame to another without breaking the link.

     

    [bg_collapse view=”button-blue” color=”#ffffff” expand_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” collapse_text=”GET PRICING FOR MAKING A SIMILAR VIDEO” ]

    [one_sixth][/one_sixth][one_third][/one_third][one_third][/one_third][one_sixth][/one_sixth]
    [one][/one]

    [/bg_collapse]

     

    If you, too, are contemplating creating an amazing explainer video for your business, we encourage you to do so because everything today is driven by video-based content. The aforementioned videos were just a few samples of the different types of explainer videos businesses have experimented and succeeded with. Of course, several other types and approaches can be taken, depending on your specific needs and objectives. However, the key takeaways for a good explainer video remain the same:

    • An innovative idea
    • A strong storyline and script
    • Engaging visual elements, animation and graphics
    • Professional voice over with an interactive tone
    • Complementary background music
    • Brevity (the shorter the better)

    <nbsp;>
    Wish to know more about creating the best business explainer videos? Take a look at some of our past projects and latest work here. Toolbox Studio is known for its 2D and 3D animated explainer video production capabilities, thanks to our team’s extensive experience in creating some of the best explainer videos in the market.

    Contact our team today to discuss the pricing for a custom explainer video!